With a turnover of more than £220 million, Meadow Foods is the UK’s leading supplier of dairy-based ingredients to the food industry.
The company is renowned to have strong relationships with British farmers and customers and is a prominent provider of milk and dairy ingredients.
About the Project
As the company’s chosen agency we were tasked with numerous projects from web updates to printed material, developing brand guidelines, and unifying the brand's identity across multiple platforms.
Being the lead designer on the project, I was responsible for producing high-standard work, managing workflow, communicating and presenting work to the clients marketing manager regularly whilst often working to tight deadlines.
When we started working with the company the branding lacked consistency across both digital and print material
Therefore I developed a set of brand guidelines that the client could use and also introduced visual elements and typography that would strengthen the brand's identity.
Types of Projects
I produced a variety of work during the client’s tenure with us, from designing and building HTML emails to producing brochures and flyers. Along with the agencies developer, we also design and updating numerous pages to the existing website and made it responsive.